Marketing Operations Partners

Change the MO of marketing within your organization.

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Marketing Operations Partners helps enterprises overcome dysfunction, execute strategy, build shared
vision and accountability, and have a stronger strategic impact in all areas of Marketing. Our integrated approach, Marketing Operations 2.0, enables clients to successfully and sustainably apply marketing operations tools and strategies in:

* Change management: stakeholder alignment
* Systems thinking: end-to-end process improvement
* Accountability: closed-loop management
* Fact-based decisions: balanced scorecard for demonstrable ROI
* Roles & responsibilities: competency development
* Knowledge management: organizational learning

Company Details

Address
2079 Fordham Drive
Santa Clara, CA 95051-1912

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Products & Services

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Marketing Operations 2.0 Online Course

Complete self-paced course: 9 classes. * Master the operational components of marketing: strategy, guidance,...

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Marketing Scalability

To sustain momentum during rapid growth periods, align marketing and corporate vision; clarify roles and...

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Customer Profitability

To optimize customer profitability, monitor drivers of defection and retention; analyze win-loss, customer lifetime...

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Strategy Execution

To bring your strategies to life, set up your teams for success by ensuring competencies, enabling technologies and...

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Return on Marketing (Marketing ROI)

To quantify the results of your marketing investments, emphasize effectiveness, not just volume; provide a holistic...

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Business Intelligence

To leverage business intelligence, integrate your array of data sources from a customer-centric perspective, with...

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Buying Process Acceleration

To accelerate revenue generation, align your sales process with your customers’ buying process; ensure consistent goals...

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