To bring your strategies to life, set up your teams for success by ensuring competencies, enabling technologies and processes, and establishing governance and accountability.
How we can help you adopt best practices:
* Inspire teams with clear linkages between marketing strategy and corporate strategy
* Enhance agility and prevent person-dependencies by implementing knowledge management capabilities
* Adopt systems thinking to connect silos and optimize results
Use change management to minimize resistance, build buy-in, and achieve results
* Establish continuity, nurturing, and accountability through Marketing Operations reviews
* Develop a governance process that enables your company to live the brand promise
* Assess and build core marketing competencies and organizational capabilities
* Overcome conflicting agendas through Interaction Bridges(TM)
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