Faction Media
About Faction Media
Strategy
Insights and Analytics
Marketing Automation
Media
Creative Design
Interactive Design
Content
Development
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Products by Faction Media
B2B demand creation is evolving at a breakneck speed. Rapidly changing buyer behaviors are influencing new strategies and tactics all the time. And progressive marketing technologies and organizational shifts between sales and marketing now challenge the modern marketer in ways never seen... Read more »
It seems like a simple concept to create demand. Offer value, and people will respond. But savvy modern marketers know it’s much more complex than that. Just to start, you’ll need to design intelligent demand creation and lead nurturing campaigns, create smart lead scoring programs, align... Read more »
Combined with a demand generation strategy, compelling content marketing provides a strategic approach focused on creating and distributing valuable, relevant and engaging experiences and information to attract and retain customers and prospects — and, ultimately, to accelerate and drive... Read more »
