Once you attract a visitor to your website with a strategic inbound marketing plan you can convert them into a lead and nurture them into becoming a buyer.
- Keyword Search
- Blog
- Calls-to-Action
- Landing Pages
- Email
- Marketing Automation
- Social Media
With Inbound Marketing, visitors will come to your website.
Using inbound marketing, you can turn strangers into customers by offering them relevant content at the right time in the right place:
- Create B2B blogs answering questions or information your target audience needs to get their job done.
- Promote the blogs on Social Media so that they are found.
- Create calls-to-action throughout your website to drive visitors to your landing pages with forms.
- Create emails to nurture the leads through the buyer journey.
- Do a Content Audit so you can utilize the content you already have.
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