Web Activity Monitoring

Product Details

The ability to monitor your site’s traffic takes lead tracking to the next level. Find out why prospects visit your site, which pages they visit, and how often they come back. Our marketing automation platform allows you to:

Track all prospect interactions online, including known and anonymous visitors
Identify which companies are hitting your site, even if they don’t fill out forms
Automatically alert sales reps of new activity from their prospects
Create deeper profiles by tracking online activity, even before buyers register
Know the true lead source that caused a prospect to find your website in the first place (not just what caused them to register)
Become a Mind Reader
The web pages your prospects visit, how they got there, and how often they come back tell you a great deal about their interests. By augmenting your web analytics with lead tracking capabilities, you can see where individual prospects go (even before they fill out a form), build much richer and deeper prospect profiles, and can give your sales team a reason to call their prospects.

Soon you’ll feel when your visitors are poised to make a purchase.