Competitive Intelligence

Product Details

Businesses now operate in a world in which information is more readily and publicly available than ever before. Thanks to the development of the Internet, information on market trends, legislation, customers, suppliers, competitors, distributors, product development and almost every other conceivable topic is available at the click of a mouse. Search engines, online libraries, company websites and other sources provide information in an increasingly plentiful, easy to find, and easy to digest way.

Despite this trend, it is often the most valuable information which cannot be found online. An example of this is competitive intelligence, regarded by most information users as the most difficult type of information to acquire.

Our competitive intelligence solutions are designed to meet your individual competitive intelligence needs. From strategic overviews of the competitive environment through to specific competitor profiles, B2B International can provide you with a solution.

Where do we get our competitive intelligence from?
Typical sources of information used in a competitive intelligence study are described below.

Press analysis
Competitor pricing research
Competitor interviews
Customer interviews
Interviews with suppliers, distributors and other industry players and experts
Company website analysis