The search engine optimization service from Top Floor Technologies starts with a client meeting to outline goals and business objectives, followed by an analysis of the client’s website to determine how it is being read by top search engines like Google.
After analyzing the keywords most relevant to the website, the inbound links pointing to it, and site traffic data, the company will work to: outline a search engine marketing strategy as well as an ongoing linking strategy; identify and target new keywords that will present additional opportunities for customers to find the clients’ business; build a strategy for including directory, social media, feature article, and review submissions; and, follow through with analytics and tracking.
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