Products by East Coast Catalyst

Corporate and business unit digital strategy formulation Competitive benchmarking and best practice research Digital marketing audits and diagnostics Agency and interactive media audits / benchmarking ROI modeling and measurement strategy Market opportunity assessments Digital marketing...

Digital marketing creative strategy Online branding and identity Interactive communications strategy User experience analysis, planning and design User testing and heuristic reviews Information architecture planning and design Online advertising and rich media planning and design...

Interim CMO / VP-Marketing support Program management and oversight (website planning, design, development, launch) Online marketing program management (display, email, search, social media) Digital measurement and analytics (monthly/quarterly reporting, performance improvement...