Brand strategy
Defining an organization’s value proposition, differentiators, and key messages, based on quantitative and qualitative research and competitive analysis
Brand identity
Creating the visual elements that communicate an organization’s brand strategy, including logo, color palette, typography, photographic and illustration style, and literature systems.
Brand implementation
Deploying the organization’s brand strategy and brand identity to all constituents across all communications media. Internal: brand film/book, intranet/onboarding, environmental branding, brand launch event External: website development, print and online advertising, marketing literature, sales...
Interactive
Description: Developing and implementing an online strategy, including websites, search engine optimization, online advertising and social media.
Employee engagement
Forging deeper connections between employees and their employer, so that they understand and support the organization’s mission, vision and values.
Video/Filmmaking
Communicating an organization’s spirit, goals and accomplishments through high-impact films.
Investor communications
Increasing visibility, clarifying a company’s business strategy, and emphasizing both transparency and investment opportunities through comprehensive, accessible information and tools, including print and online annual reports, investor videos and presentations, website, and investor communications...
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