Web Forensics enables B2B marketers to track the web activity of individuals and companies that visit their web site and to direct them to information that relates to their area of interest. This powerful tool answers the key questions of "who, what and when" that are critical in providing relevant content to web site visitors and determining which ones are qualified prospects. Web Forensics is made up of two functional components: Web Tracker and Web Locator.
With Web Forensics from SalesFUSION you can...
Track known and anonymous visitor behavior on the website in real-time.
Have automatic email alerts sent to sales with lead visitor activity profiles.
Score web traffic with our Lead Analyzer solution to route high-value prospects to the right person.
Enroll web visitors into pre-built Trigger Email Campaigns based on web activity.
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