Strategic Services

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ExactTarget's Strategy Services takes your corporate marketing strategy and turns it into quantifiable results, so you have something to show for your hard work and big ideas. By using our four-step methodology to build, design, deploy, and complete your marketing campaign, your vision can finally become a reality.

Whether you're just starting to explore interactive marketing or are a seasoned veteran, our Strategic Services go beyond Email, to include SMS, Voice Messaging, Social Marketing, and Websites. We can help determine if you have the data you need to send targeted communications across channels?and what specific segments should receive what types of information.

Strategy Services Engagement
During your Strategy engagement, our Services experts will make sure the right messages are getting to the right people through the right channels. We'll provide:

A thorough analysis of your competitive landscape.
Deep-dive review of your data, no matter where it's housed.
Identification of key audience segments based on your data.
Customized communications strategy for each target segment.
As a leader in Strategy Services, we understand that what worked yesterday might not work tomorrow, and our outside-the-box thinking and innovation will keep your marketing program on its toes. Our team of Services experts has helped the world's top brands achieve phenomenal results, and we're ready to help you.

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