MRSI (Marketing Research Services Inc.)

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720 East Pete Rose Way, Suite 200
Cincinnati, OH 45202-3576
About MRSI (Marketing Research Services Inc.)
  • MRSI has helped clients solve business challenges with insightful, strategic marketing research designed for their specific needs since 1973. Clients trust us because we know research, we know their industry and our responsiveness makes the process seamless.

    We specialize in product development, consumer insights and Hispanic research across a range of industries.

    Product development services include segmentation, ConSelect® concept testing, ProSelect® product testing, and tracking research.

    Consumer insights services include SocialView® social media research, ethnography, message testing, iShelf® online shelf testing, and customer satisfaction research.

    MRSI's Hispanic research solution, ENFOQUE®, helps Discover your Hispanic audience, Explore how to reach them, and Grow your business among Hispanics.
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Products by MRSI (Marketing Research Services Inc.)
  • Product Development Research

    MRSI specializes in product development research and we strive to make the process easier by providing not only the marketing research tools, but also the guidance necessary to get you actionable answers from beginning to end. MRSI has guided clients throughout product development since 1973.... Read more
  • Consumer Insights Research

    In today's marketplace, the customer is in charge. And it's the brands that not only understand their customers, but can also apply that knowledge to develop effective product and marketing strategies that will maximize sales and customer retention. MRSI's consumer insights solutions can help... Read more
  • ENFOQUE® Hispanic Research

    The Hispanic population is the fastest growing segment in the United States and Hispanic consumers are an integral part of the marketplace. MRSI has developed ENFOQUE®, a 3-step marketing research solution designed to help you connect with Hispanic consumers. ENFOQUE is designed to help you... Read more